Egen - sohamdighe.com

🌟 Highlights 🌟

My work at Egen revolves around enhancing Egen’s digital presence through strategic web design, lead management with Pardot, and harnessing the power of SEO to broaden our online reach.

🌟 Crafting Seamless UX

Collaborated closely with designers to create engaging web pages, ensuring a unified digital narrative for the accelerators, service, accelerators and other landing pages using Figma and WordPress.

⚡ Performance Optimization

Successfully reduced the number of plugins, ensuring tablet and mobile optimization, and achieved an impressive pagespeed score of 90+.

🌀 Website Revamp

Implemented the website revamp and seamlessly migrated resources from the SpringML’s website to the new one post merger.

🏆Contributions & Achievements 🏆

📱 Optimization for different screens

Implemented clean and fast loading pages that were optimized for mobile, tablet, and desktop.

🤞 Accessibility Enhancement

Successfully implemented strategies to enhance website accessibility.

↗ Pardot Expertise

Actively managed lead processes through Pardot, optimizing workflows and automations to streamline marketing strategies. Created segmented lists for email blasts, explored new user-centric approaches to lead management and nurturing through Pardot, and effectively managed a list of Wins.

💡 Learnings 💡

🌻 Continuous Growth

Elevated the digital experience for Egen through a dedicated focus on the organization’s website, reducing plugins, and optimizing code for improved performance.

✅ Daily Quality Checks

Conducted daily quality checks on the website and careers page to ensure proper functioning and a smooth user experience.

📊 Data-Driven Decision-Making

Utilized Google Analytics and Search Console extensively to track and analyze user behavior, enabling data-driven decision-making and continuous improvement of Egen’s digital platforms.

🔗 Other places I worked at 🔗

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2015-2018

YoloPerks + April Innovations:
My 1st tech workplace

2018-2021

HBCSE-TIFR:
Learnt significance of empathy in web development